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Featured Podcasts
Recent Episodes
How to Sell More Books With Amazon Ads
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When readers browse Amazon, they have already decided to purchase a book. The only question is: Which book will they choose? What if there was a way to reach readers at this pivotal moment and persuade them to pick your book from the list they’re considering?There is! It is called Amazon Advertising, and it has become one of the most popular forms of book promotion for indie authors.However, many authors feel intimidated by the idea of running Amazon ads.In this week’s episode, you’ll hear from Alana Terry, a USA Today bestselling author of over 40 books and Amazon ads expert.You’ll discoverWhy Amazon ads might be a good place to startSix steps to quickly create your first adHow to determine whether your ads are workingAnd much more If you’ve wanted to sell more books on Amazon but have felt overwhelmed by the process of running ads, listen in or check out the blog version of this episode to find out the quickest way to get started.BookLaunch.fun Support the show
Writing Conflict: How to Keep Your Protagonist on Their Toes
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Most humans try to avoid conflict as much as possible, but novelists love conflict. Without conflict, a novelist has no story. Conflict keeps your novel moving forward and your readers turning pages. As Vladimir Nabokov once said, “The writer’s job is to get the main character up a tree, and then once they are up there, throw rocks at them.”But how do you get your protagonist up a tree? What kind of rocks should you throw?In this week’s episode, I interview professional fictional rock-thrower, Angela Hunt, to discuss the six classic conflicts. In this episode, you’ll discover Biblical and modern examples of classic conflictsHow to mix the conflicts to make your story more interestingWhich conflicts resonate with most readers todayIf you want to up the tension in your book or make your next novel more riveting, listen in or check out the blog post to find out how to add and layer the six classic conflicts to keep your readers reading.BookLaunch.fun Support the show
AI for Authors in 2024 – The Good, Bad, and Ugly
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The tools we use for writing have evolved over the centuries, from quill and inkpot to the printing press, to the word processor to AI. Recent developments in AI tools for writers have sparked everything from laughable images to controversy and fear.Is AI evil? Is it safe?In this week’s episode, we’ll discuss what you need to know about AI in our current day. You’ll learnHow (and how early) it developedWhat threats it poses to writersWhat advantages it offersHow to wield it for good in the worldListen in or check out the blog version of this episode to learn what to watch for and how AI can increase your writing output and improve your craft.BookLaunch.fun Support the show
Pros and Cons of Pre-Orders
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Almost every traditionally published book goes up for preorder before it comes out. However, the advice surrounding preorders can be confusing for indie authors. Some indies say preorders are critical. Others say having a preorder for your book can hurt sales.Who is right?Should you set up a preorder for your book? Are preorders a good idea or a bad idea?Preorders can help or hurt, depending on what kind of author you are.In this week’s episode, you’ll learn:What kind of author is helped by a preorderWhy preorders are so important for some authorsHow to make the most of your preorder windowListen in or check out the blog version of this episode to learn the benefits and drawbacks of making your book available for preorder before its launch date.BookLaunch.fun Support the show
Marketing 101: Place
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You’ve heard me talk about the Five Ps of Marketing, and in this week’s episode, we tackle the third P: Place. In other words, where should you sell your book?Many authors struggle to find the right place to sell their books. Whether you’re an indie or traditional author, you must discover the best places to sell.So, how can you unlock the power of place for your book?In this episode, you’ll learn:Why the location where you sell your book is important and powerfulThree case studies on authors who have maximized sales in the right placesOnline and offline places where you can sell your bookSelling your book in the right place is important for connecting with the right readers and making sales. Listen in or check out the blog post to find out how place impacts your book sales.BookLaunch.fun Support the show
How to use Reedsy to Independently Publish Your Book
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The term “self-publishing” doesn’t mean that you sit in a cabin in the woods all by yourself and emerge with a published book as if you’d done it all singlehandedly.It’s rare to find one person who has all the skills required to turn an idea into a physical book. We need cover designers, formatters, web designers, assistants, and more. You might be self-publishing, but you will need some help.But what if you don’t know anyone who can help? Where can you find skilled professionals who can produce the high-quality work your book deserves?I asked Ricardo Fayet, the cofounder of Reedsy, a curated community of book professionalsIn this week’s episode, you’ll learnHow to search Reedsy to find experienced professionals who specialize in your genreHow Reedsy vets the professionals in their marketplaceHow Reedsy makes money and saves you money at the same timeListen in to discover how Reedsy can help indie and traditional authors create beautiful, compelling, and marketable books, and find all the related links in the blog version.Support the show